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Research papers

Problems of government intervention in agriculture

The broad purposes of this paper are: 1. To review governmental intervention in agriculture in terms of reasons, objectives and means, and comment on some forces which seem to be changing the frame of reference and focus in which such intervention...

Catalogue: Seminar 1968: Market Research On Agriculture And Farmers
Author: T. K. Warley
May 1, 1968
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Citation

Warley, T. K. (1968a, May 01). Problems of government intervention in agriculture. ANA - ESOMAR. Retrieved October 15, 2025, from


https://ana.esomar.org/documents/problems-of-government-intervention-in-agriculture


Research papers
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Citation

Pickard, D. H. (1968a, May 01). Some comments on: "The problems of governments intervention in agriculture". ANA - ESOMAR. Retrieved October 15, 2025, from


https://ana.esomar.org/documents/some-comments-on-the-problems-of-governments-intervention-in-agriculture-


Research papers

Problems of communicating with, and influencing farmers

The purpose of this paper is to present a point of view, albeit a somewhat academic point of view, on some of the problems of research into the process of communicating with farmers, and on some of the needed research in this field. In essence, valid...

Catalogue: Seminar 1968: Market Research On Agriculture And Farmers
Author: Gwyn E. Jones
May 1, 1968
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Citation

Jones, G. E. (1968a, May 01). Problems of communicating with, and influencing farmers . ANA - ESOMAR. Retrieved October 15, 2025, from


https://ana.esomar.org/documents/problems-of-communicating-with-and-influencing-farmers-


Research papers

Emphasis on problems or opportunities in dairy products marketing

I shall give some subjective views developed from irregular, recent but fairly frequent contacts with the dairy industry, mainly in Holland. To establish my audacity even further, I am talking to you as a marketer, not as a researcher.

Catalogue: Seminar 1968: Market Research On Agriculture And Farmers
Author: Maarten Van Mesdag
May 1, 1968
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Citation

Van Mesdag, M. (1968a, May 01). Emphasis on problems or opportunities in dairy products marketing. ANA - ESOMAR. Retrieved October 15, 2025, from


https://ana.esomar.org/documents/emphasis-on-problems-or-opportunities-in-dairy-products-marketing


Research papers

A price analysis of tomatoes in the Netherlands as a tool for framing marketing policy

In this paper an econometric price analysis of Dutch tomatoes will be presented. It is not only an effort at developing a tool of short run price forecasting. In fact, the analysis will be focussed on structural developments of the market. The plan...

Catalogue: Seminar 1968: Market Research On Agriculture And Farmers
Author: M. T. Meulenberg
May 1, 1968
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Citation

Meulenberg, M. T. (1968a, May 01). A price analysis of tomatoes in the Netherlands as a tool for framing marketing policy. ANA - ESOMAR. Retrieved October 15, 2025, from


https://ana.esomar.org/documents/a-price-analysis-of-tomatoes-in-the-netherlands-as-a-tool-for-framing-marketing-policy


Research papers

Problem of fact finding and prediction in the marketing of farm products

Throughout this paper, our attention was intentionally focused on the problems and difficulties with which agricultural policy is faced in regard to the 1possibilities and limitations of structural transformation. These were studied in the light of...

Catalogue: Seminar 1968: Market Research On Agriculture And Farmers
Author: Gunther Schmitt
May 1, 1968
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Citation

Schmitt, G. (1968a, May 01). Problem of fact finding and prediction in the marketing of farm products. ANA - ESOMAR. Retrieved October 15, 2025, from


https://ana.esomar.org/documents/problem-of-fact-finding-and-prediction-in-the-marketing-of-farm-products


Research papers

Problems of communicating with and influencing farmers

We are going to talk about mass communication problems not "in the abstract" , but in connection with their background, keeping in mind what we are actually looking for: total development of men and communities.

Catalogue: Seminar 1968: Market Research On Agriculture And Farmers
Author: Noeu Cannat
May 1, 1968
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Citation

Cannat, N. (1968a, May 01). Problems of communicating with and influencing farmers. ANA - ESOMAR. Retrieved October 15, 2025, from


https://ana.esomar.org/documents/problems-of-communicating-with-and-influencing-farmers


Research papers

Marketing of animal feed

In this paper we intend to discuss not only the problems of communicating with farmers from the point of view of suppliers to this industry, but also the problems of communication with farmers as met by the marketing researcher. In the spring of...

Catalogue: Seminar 1968: Market Research On Agriculture And Farmers
Authors: Willem G. Gussekloo, W. Knapper
May 1, 1968
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Citation

Gussekloo and Knapper (1968a, May 01). Marketing of animal feed. ANA - ESOMAR. Retrieved October 15, 2025, from


https://ana.esomar.org/documents/marketing-of-animal-feed


Research papers

Comments on papers: Session I

Both the previous speakers have stressed the difference in approach between the policy markers' main advisor, the economist thinking in aggregate terms, and the marketing researcher in the commercial world, who is essentially concerned with problems...

Catalogue: Seminar 1968: Market Research On Agriculture And Farmers
Author: G. Harrinston
May 1, 1968
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Citation

Harrinston, G. (1968a, May 01). Comments on papers: Session I. ANA - ESOMAR. Retrieved October 15, 2025, from


https://ana.esomar.org/documents/comments-on-papers