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Emphasis on problems or opportunities in dairy products marketing

Date of publication: May 1, 1968

Catalogue: Seminar 1968: Market Research On Agriculture And Farmers

Author: Maarten Van Mesdag

Abstract:

I shall give some subjective views developed from irregular, recent but fairly frequent contacts with the dairy industry, mainly in Holland. To establish my audacity even further, I am talking to you as a marketer, not as a researcher.

Maarten Van Mesdag

Author

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Citation

Stemmelen, E. (1992a, September 01). The expectations and values of consumers of dairy products. ANA - ESOMAR. Retrieved June 03, 2025, from


https://ana.esomar.org/documents/the-expectations-and-values-of-consumers-of-dairy-products


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Citation

Van Mesdag, M. (1968a, May 01). Emphasis on problems or opportunities in dairy products marketing. ANA - ESOMAR. Retrieved June 03, 2025, from


https://ana.esomar.org/documents/qualitative-research-on-the-new-dairy-box-commercial-