Resources Library by ANA

Marketing to women in traditionally male markets

The paper discusses the influence of more non-married women, more working women, more supermarket shopping and a generally increased need to share activities with their husbands, as reasons why women are encroaching into traditionally male markets.

Catalogue: Seminar 1980: Social Change Analysis As A Tool For Strategic Planning And Decision Making

Author: Maggie Stanway

June 18, 1980

Report of working group

The working group concentrated its discussion on two main subjects. These were: 1. The rise of the pressure group and the political and research implications of this. 2. The problems of persuading governments to take action on the findings of social...

Catalogue: Seminar 1980: Social Change Analysis As A Tool For Strategic Planning And Decision Making

Author: Max Hanna

June 18, 1980

Report of working group

The starting point for our discussion was the recognition that social change is proceeding faster than at any time in human history. Politicians, administrators, and those involved in the political process are therefore like managers of industrial...

Catalogue: Seminar 1980: Social Change Analysis As A Tool For Strategic Planning And Decision Making

Authors: Karel C. P. Slootman, Andrew Robert McIntosh

June 18, 1980

National dwelling and housing survey

This paper sets a series of large scale Housing surveys commissioned by the Department of the Environment (DOE) between 1977-1979 against the background of a developing national housing policy. It focusses on the particular character and role of the...

Catalogue: Seminar 1980: Social Change Analysis As A Tool For Strategic Planning And Decision Making

Authors: Anthony Eastaugh, P. R. Swallow

June 18, 1980

Attempt at integration of social change for business purposes

While the industrialised countries of Western Europe have managed prodigious feats of production and growth during the past 25 years, current difficulties would seem to indicate that 'unexpected visitors' have somehow disturbed the rules of the game,...

Catalogue: Seminar 1980: Social Change Analysis As A Tool For Strategic Planning And Decision Making

Author: Henri Lombard

Company: Shell Global

June 18, 1980

Changing individual needs and the world of fashion

Fiorucci has always tried to interprete the evolution and the sudden chances in the tastes of the younger generation, therefore the first part of this paper will deal with how this problem has been handled in the past. Subsequently, by means of...

Catalogue: Seminar 1980: Social Change Analysis As A Tool For Strategic Planning And Decision Making

Author: Elio Fiorucci

June 18, 1980

Diminishing political participation

Statistics show that political participation in Switzerland, as in many other Western countries, is constantly decreasing. A first analysis has shown, that certain segments of the population are much less participating in polls than others,...

Catalogue: Seminar 1980: Social Change Analysis As A Tool For Strategic Planning And Decision Making

Author: Werner Wyss

Company: SCOPE Qualitative Research AG

June 18, 1980

Scenario development for corporate planning

The term “scenario” is familiar to those involved in forecasting, but too few people are aware of what exactly a scenario is, or how it can best be developed and applied. The author describes a method developed over several years in...

Catalogue: Seminar 1980: Social Change Analysis As A Tool For Strategic Planning And Decision Making

Author: Christine A. Ralph MacNulty

June 18, 1980

The emergent paradigm

In this paper those stories are called paradigms or world views, but I am saying the same thing: a fundamental shift in basic beliefs and assumptions about the nature of things and the human condition is going on. Because those beliefs and...

Catalogue: Seminar 1980: Social Change Analysis As A Tool For Strategic Planning And Decision Making

Author: Peter Schwartz

June 18, 1980