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Videos
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Citation

Mociulsky, M. (2024a, April 24). Painting Tomorrow. ANA - ESOMAR. Retrieved December 14, 2025, from


https://ana.esomar.org/documents/painting-tomorrow


Research papers

Synthetic Responses Revolution

With this paper we will show the improvements in performance, speed and cost reduction that can be generated by the adoption of AI methods, specifically with respect to machine learning (ML) and natural language processing (NLP) methods. To this end,...

Catalogue: Latin America 2024
Author: Leonardo Valente
Company: LivePanel
April 24, 2024
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Citation

Valente, L. (2024a, April 24). Synthetic Responses Revolution. ANA - ESOMAR. Retrieved December 14, 2025, from


https://ana.esomar.org/documents/synthetic-responses-revolution


Videos
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Citation

Mizrahi, A. (2024a, April 24). Hues of Innovation. ANA - ESOMAR. Retrieved December 14, 2025, from


https://ana.esomar.org/documents/hues-of-innovation


Videos
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Citation

Garcia-Garcia and Barrera (2024a, April 24). AI in Conversation. ANA - ESOMAR. Retrieved December 14, 2025, from


https://ana.esomar.org/documents/ai-in-conversation


Videos

Mapping the Emotional Landscape

Learn how to leverage the power of emotions to connect with consumers more deeplyHow do customers react emotionally to your product content, prices and products? And how do those responses impact their choices?Emotions are the hidden catalysts...

Catalogue: Latin America 2024
Author: Jorge Quesada
Company: SKIM
April 24, 2024
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Citation

Quesada, J. (2024a, April 24). Mapping the Emotional Landscape. ANA - ESOMAR. Retrieved December 14, 2025, from


https://ana.esomar.org/documents/mapping-the-emotional-landscape-12390


Videos
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Citation

Arango, J. (2024a, April 24). Colombia Despite Prejudices. ANA - ESOMAR. Retrieved December 14, 2025, from


https://ana.esomar.org/documents/colombia-despite-prejudices


Videos
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Citation

Quinones, C. (2024a, April 24). Consumer Insights. ANA - ESOMAR. Retrieved December 14, 2025, from


https://ana.esomar.org/documents/consumer-insights


Webinars

Maximizing Value & Business Action of Consumer Insight & Foresight in a Digital/AI-driven World

What's it about? Kalindi will share vision of future of consumer insights and share practical tips and examples of how the consumer insights function continues to generate value and business impact in this very fast, constantly evolving...

Catalogue: Webinar 2024
Authors: Ed Keller, Kalindi Mehta
Companies: MRII, Estée Lauder Companies
March 14, 2024
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Citation

Keller and Mehta (2024a, March 14). Maximizing Value & Business Action of Consumer Insight & Foresight in a Digital/AI-driven World. ANA - ESOMAR. Retrieved December 14, 2025, from


https://ana.esomar.org/documents/maximizing-value-business-action-of-consumer-insight-foresight-in-a-digital-ai-driven-world

AI tools demo day - Feb 2024

What's it about?In the fast-moving world of Artificial Intelligence, keeping up with what is available in the market can be harrowing. ESOMAR has developed a short-fire overview of the available commercial tools to help you understand what may be the...

Catalogue:
Author:
February 9, 2024
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Citation

(2024a, February 09). AI tools demo day - Feb 2024. ANA - ESOMAR. Retrieved December 14, 2025, from


https://ana.esomar.org/documents/ai-tools-demo-day---feb-2024