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Williams, Mollmann and Boutié (1996a, May 01). How to create customer preference . ANA - ESOMAR. Retrieved July 28, 2024, from
https://ana.esomar.org/documents/how-to-create-customer-preference-
Losange and Zaczek (1995a, July 01). Radio listeners' needs, listening behaviour and semiometric analysis. ANA - ESOMAR. Retrieved July 28, 2024, from
https://ana.esomar.org/documents/radio-listeners-needs-listening-behaviour-and-semiometric-analysis
Schurmanns, W. (1995a, July 01). The contribution of qualitative audience research for programming and market segmentation. ANA - ESOMAR. Retrieved July 28, 2024, from
Damania, Sharma and Woodhall (1995a, June 15). Engineering & anthropology: A winning combination. ANA - ESOMAR. Retrieved July 28, 2024, from
https://ana.esomar.org/documents/engineering-anthropology-a-winning-combination
Holder and Young (1995a, June 15). Future featuring. ANA - ESOMAR. Retrieved July 28, 2024, from
https://ana.esomar.org/documents/future-featuring
Damisch, P. (1995a, April 01). Consumer patriotism in Central and Eastern Europe. ANA - ESOMAR. Retrieved July 28, 2024, from
https://ana.esomar.org/documents/consumer-patriotism-in-central-and-eastern-europe
Kiefl, B. (1994a, May 01). Testing consumer interest in the electronic highway: What do consumers want?. ANA - ESOMAR. Retrieved July 28, 2024, from
Craig and Tower (1993a, June 15). Marketing Western brands to the new Europeans. ANA - ESOMAR. Retrieved July 28, 2024, from
https://ana.esomar.org/documents/marketing-western-brands-to-the-new-europeans
Stemmelen, E. (1992a, September 01). The expectations and values of consumers of dairy products. ANA - ESOMAR. Retrieved July 28, 2024, from
https://ana.esomar.org/documents/the-expectations-and-values-of-consumers-of-dairy-products