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Worcester and Mansbridge (1977a, June 15). Tracking studies. ANA - ESOMAR. Retrieved June 29, 2024, from
https://ana.esomar.org/documents/tracking-studies
de Souza, M. (1977a, June 15). Contribution of qualitative research techniques to the definition of product and communication strategies in the holiday field. ANA - ESOMAR. Retrieved June 29, 2024, from
Consterdine and McDonald (1976a, June 15). Using linguistic coding to explore the way advertisements in press and TV communicate. ANA - ESOMAR. Retrieved June 29, 2024, from
Strnadova, M. (1970a, June 15). The importance of market segmentation in market research. ANA - ESOMAR. Retrieved June 29, 2024, from
https://ana.esomar.org/documents/the-importance-of-market-segmentation-in-market-research
Twigg and Wolfe (1968a, June 15). Problems in communicating the results of market segmentation studies. ANA - ESOMAR. Retrieved June 29, 2024, from