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Mohanty, A. (2015a, June 15). The evolution express. ANA - ESOMAR. Retrieved June 13, 2024, from
https://ana.esomar.org/documents/the-evolution-express
Malleschitz and Kearon (2015a, June 15). 1 eureka moment, 2 famous ads, 3 reaps the rewards . ANA - ESOMAR. Retrieved June 13, 2024, from
https://ana.esomar.org/documents/1-eureka-moment-2-famous-ads-3-reaps-the-rewards--8385
Pagani, Vernon, Herbert Collet, Cundiff and Fafian (2015a, June 15). The client talk show: Brand tracking revelations. ANA - ESOMAR. Retrieved June 13, 2024, from
https://ana.esomar.org/documents/brand-tracking-revelations
Huyghe and Vandenreijt (2015a, June 15). Rewarding the retail customer while generating extra revenue. ANA - ESOMAR. Retrieved June 13, 2024, from
https://ana.esomar.org/documents/rewarding-the-retail-customer-while-generating-extra-revenue
Schillewaert et al. (2015a, June 15). Turning shopper insights into company-wide memes. ANA - ESOMAR. Retrieved June 13, 2024, from
https://ana.esomar.org/documents/turning-shopper-insights-into-company-wide-memes-8550
Loewe, Ochoa, Revilla and Voorend (2015a, June 15). When should we ask, when should we measure?. ANA - ESOMAR. Retrieved June 13, 2024, from
https://ana.esomar.org/documents/when-should-we-ask-when-should-we-measure-
Mediratta, N. (2015a, June 15). The chance of a lifetime. ANA - ESOMAR. Retrieved June 13, 2024, from
https://ana.esomar.org/documents/the-chance-of-a-lifetime
Oshima and McCaughan (2015a, June 15). Less is more: Being deprived often brings out the best. ANA - ESOMAR. Retrieved June 13, 2024, from
https://ana.esomar.org/documents/less-is-more-being-deprived-often-brings-out-the-best
Coates, Hall and McLean (2015a, June 15). Now I see what you mean. ANA - ESOMAR. Retrieved June 13, 2024, from
https://ana.esomar.org/documents/now-i-see-what-you-mean