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Mukherjee and Roy (2019a, November 04). New market research mobile app to facilitate new product development & innovation. ANA - ESOMAR. Retrieved September 26, 2024, from
Mukherjee and Roy (2018a, May 13). New market research mobile app to facilitate new product development & innovation . ANA - ESOMAR. Retrieved September 26, 2024, from
Moskowitz and Ewald (2001a, September 23). Always on. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/always-on
Morel, J. F. (1989a, September 01). What I expect from my research department. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/what-i-expect-from-my-research-department
Biglia and Mazzini (1985a, November 06). Horse racing sponsorship. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/horse-racing-sponsorship
Drake and Sargent (1985a, November 06). Evaluating promotions cost effectively. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/evaluating-promotions-cost-effectively
Blackston and Lunn (1978a, September 01). An assessment of micro-behavioural modelling and its cost effectiveness. ANA - ESOMAR. Retrieved September 26, 2024, from
McNiven, M. A. (1978a, June 01). Estimating the cost effectiveness of advertising. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/estimating-the-cost-effectiveness-of-advertising
Zwilling, A. (1977a, November 01). Observation and pseudo-experimentation. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/observation-and-pseudo-experimentation