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Christopherson, P. (1998a, June 15). The car, the environment and the media. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/the-car-the-environment-and-the-media
Newstead, A. (1998a, June 15). The strategic use of telecommunications. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/the-strategic-use-of-telecommunications
Short and O'Brien (1998a, June 15). Capturing the elusive brand. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/capturing-the-elusive-brand
O'Hara, E. (1997a, September 01). Data warehousing . ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/data-warehousing-
Redfern, Maitland and White (1997a, September 01). Alternative qualitative methodologies . ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/alternative-qualitative-methodologies-
Schmidt and Hansen (1997a, September 01). Revisiting conjoint . ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/revisiting-conjoint-
Weser, A. (1997a, June 15). Advertising increases market shares and media mix achieves most. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/advertising-increases-market-shares-and-media-mix-achieves-most
Wilensky, A. (1997a, June 15). Strategic capital of brands within the new international and Latin American scenario (Spanish). ANA - ESOMAR. Retrieved September 24, 2024, from
Wilensky, A. (1997a, May 01). Strategic capital of brands within the new international and Latin American scenario. ANA - ESOMAR. Retrieved September 24, 2024, from