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Nguyen, M. (2022a, September 23). The Future of Privacy-Centric Advertising Measurement. ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/the-future-of-privacy-centric-advertising-measurement
Varma, Wilgan and Baldwin (2022a, September 23). Future Focus: Inclusion and Diversity in Advertising. ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/future-focus-inclusion-and-diversity-in-advertising
Nguyen, M. (2020a, September 15). From accountability to incrementality. ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/from-accountability-to-incrementality-11580
van Bommel, T. (2019a, November 10). Multi-methods cocktail. ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/multi-methods-cocktail
Graves, Brenner and Nanda (2019a, September 08). From glass half full to glass overflowing. ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/from-glass-half-full-to-glass-overflowing
Ingram, C. (2019a, May 22). Optimising ROI on social media. ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/optimising-roi-on-social-media
Aggiunti, Daier and Rayeb (2018a, March 27). The impact of personalization at scale. ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/the-impact-of-personalization-at-scale
Malthouse, Franks and Maslowska (2017a, November 13). Addressable TV advertising. ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/addressable-tv-advertising
Girisken and Yagli (2017a, September 05). Cracking the code of impactful advertisement: How to appeal to both Gen Z and grown-ups?. ANA - ESOMAR. Retrieved September 21, 2024, from