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Wyndham and Goosey (1990a, September 01). Efficiency of media fusion and single source data collection in advertising evaluation. ANA - ESOMAR. Retrieved June 25, 2024, from
Adam and Laurent (1990a, September 01). Readership moods with French news magazines. ANA - ESOMAR. Retrieved June 25, 2024, from
https://ana.esomar.org/documents/readership-moods-with-french-news-magazines
Adam and Laurent (1990a, September 01). Readership moods with French news magazines (French). ANA - ESOMAR. Retrieved June 25, 2024, from
https://ana.esomar.org/documents/readership-moods-with-french-news-magazines-french-
Perry, J. (1990a, June 15). What do we want, and how do we get it?. ANA - ESOMAR. Retrieved June 25, 2024, from
https://ana.esomar.org/documents/what-do-we-want-and-how-do-we-get-it-
Joyce, T. (1990a, June 15). The potential for multi-country media research. ANA - ESOMAR. Retrieved June 25, 2024, from
https://ana.esomar.org/documents/the-potential-for-multi-country-media-research
Laurent, F. (1990a, June 15). How the medium affects the message. ANA - ESOMAR. Retrieved June 25, 2024, from
https://ana.esomar.org/documents/how-the-medium-affects-the-message
Speetzen, R. (1990a, June 15). Media mix and advertising effectiveness. ANA - ESOMAR. Retrieved June 25, 2024, from
https://ana.esomar.org/documents/media-mix-and-advertising-effectiveness
B.V., A. (1990a, January 01). ARF guidelines for newspaper audience studies. ANA - ESOMAR. Retrieved June 25, 2024, from
https://ana.esomar.org/documents/arf-guidelines-for-newspaper-audience-studies
Speetzen, R. (1988a, September 01). Quality of exposure and advertising effectiveness. ANA - ESOMAR. Retrieved June 25, 2024, from
https://ana.esomar.org/documents/quality-of-exposure-and-advertising-effectiveness