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Vihalemm, T. (1997a, November 01). Construction of otherness via cross-cultural advertising. ANA - ESOMAR. Retrieved September 20, 2024, from
https://ana.esomar.org/documents/construction-of-otherness-via-cross-cultural-advertising
Glaros, E. (1997a, November 01). A constructive approach to advertising testing. ANA - ESOMAR. Retrieved September 20, 2024, from
https://ana.esomar.org/documents/a-constructive-approach-to-advertising-testing
Karsaklian, E. (1997a, October 22). Global advertising for children's products. Are you joking?. ANA - ESOMAR. Retrieved September 20, 2024, from
https://ana.esomar.org/documents/global-advertising-for-children-s-products-are-you-joking-
Hahlo and Lythgoe (1997a, September 01). The way ahead. ANA - ESOMAR. Retrieved September 20, 2024, from
https://ana.esomar.org/documents/the-way-ahead
Hansen, F. (1997a, September 01). Quantifying creative contributions . ANA - ESOMAR. Retrieved September 20, 2024, from
https://ana.esomar.org/documents/quantifying-creative-contributions-
Dolson and Shagrin (1997a, June 15). Survey samples for place-based media research. ANA - ESOMAR. Retrieved September 20, 2024, from
https://ana.esomar.org/documents/survey-samples-for-place-based-media-research
Elias and Streber (1997a, June 15). Proposal for reach and frequency calculation in a continuos panel (Spanish). ANA - ESOMAR. Retrieved September 20, 2024, from
Elias and Streber (1997a, May 01). Proposal for reach and frequency calculation in a continuos panel. ANA - ESOMAR. Retrieved September 20, 2024, from
https://ana.esomar.org/documents/proposal-for-reach-and-frequency-calculation-in-a-continuos-panel
Alisio, J. A. (1997a, May 01). The contribution of qualitative research to advertising creativity . ANA - ESOMAR. Retrieved September 20, 2024, from
https://ana.esomar.org/documents/the-contribution-of-qualitative-research-to-advertising-creativity-