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Read, S. (1996a, June 15). ITV ratings are not a commodity product. ANA - ESOMAR. Retrieved June 16, 2024, from
https://ana.esomar.org/documents/itv-ratings-are-not-a-commodity-product
B.V., E. (1995a, November 01). Marketing and research today (November 1995). ANA - ESOMAR. Retrieved June 16, 2024, from
https://ana.esomar.org/documents/marketing-and-research-today-november-1995-
Menneer, P. (1995a, July 01). Radio audience measurement systems across Europe. ANA - ESOMAR. Retrieved June 16, 2024, from
https://ana.esomar.org/documents/radio-audience-measurement-systems-across-europe
O'Donoghue, A. (1995a, July 01). One day aided recall, or a few days without aids. ANA - ESOMAR. Retrieved June 16, 2024, from
https://ana.esomar.org/documents/one-day-aided-recall-or-a-few-days-without-aids
Gane and Stockley (1995a, July 01). Piloting a "PPD" in the UK. ANA - ESOMAR. Retrieved June 16, 2024, from
https://ana.esomar.org/documents/piloting-a-ppd-in-the-uk
de Saint Roman, Le Moal and Saal (1995a, July 01). Diary VS recall. ANA - ESOMAR. Retrieved June 16, 2024, from
https://ana.esomar.org/documents/diary-vs-recall
Brennecke, van Rooijen and van Doorn (1995a, July 01). How to measure the impact of radio commercials?. ANA - ESOMAR. Retrieved June 16, 2024, from
https://ana.esomar.org/documents/how-to-measure-the-impact-of-radio-commercials-
Rogerson, D. (1995a, July 01). Maximising audience share with research. ANA - ESOMAR. Retrieved June 16, 2024, from
https://ana.esomar.org/documents/maximising-audience-share-with-research
Wettemann and Vincent (1995a, July 01). Quantity and quality. ANA - ESOMAR. Retrieved June 16, 2024, from
https://ana.esomar.org/documents/quantity-and-quality