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Mohan, Dughi, Roy and Mamoria (2020a, September 15). Seed audiences: 'From not knowing you to tapping into millions like you'. ANA - ESOMAR. Retrieved September 20, 2024, from
Nguyen, M. (2020a, September 15). From accountability to incrementality. ANA - ESOMAR. Retrieved September 20, 2024, from
https://ana.esomar.org/documents/from-accountability-to-incrementality-11580
Timpone et al. (2020a, September 15). Disrupting System 1 thinking: Better science for smarter marketing. ANA - ESOMAR. Retrieved September 20, 2024, from
Herrera, P. (2019a, November 10). Building a bridge between UX and analysts. ANA - ESOMAR. Retrieved September 20, 2024, from
https://ana.esomar.org/documents/building-a-bridge-between-ux-and-analysts
Adams and Morgan (2019a, September 08). Global insights transformation the high-tech way. ANA - ESOMAR. Retrieved September 20, 2024, from
https://ana.esomar.org/documents/global-insights-transformation-the-high-tech-way
RodrÃguez, Cárdenas and Romo (2019a, September 08). Giving control of your history to participants. ANA - ESOMAR. Retrieved September 20, 2024, from
https://ana.esomar.org/documents/giving-control-of-your-history-to-participants
Puleston and Graves (2019a, September 08). The real why and the hidden who. ANA - ESOMAR. Retrieved September 20, 2024, from
https://ana.esomar.org/documents/the-real-why-and-the-hidden-who
Russeck and Bolger (2019a, September 08). Test launch is the new black. ANA - ESOMAR. Retrieved September 20, 2024, from
https://ana.esomar.org/documents/test-launch-is-the-new-black
Caldwell and Seear (2019a, September 08). System 3: Measuring the consumer's imagination. ANA - ESOMAR. Retrieved September 20, 2024, from
https://ana.esomar.org/documents/system-3-measuring-the-consumer-s-imagination