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Charrueau, A. (1989a, June 15). Typology of the marketing strategy in the perfume industry. ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/typology-of-the-marketing-strategy-in-the-perfume-industry
Bain, H. (1989a, June 15). Measurement of consumer perception and evaluation of odours as an aid to perfume selection. ANA - ESOMAR. Retrieved September 21, 2024, from
Cooke, V. L. (1989a, June 15). Stimulating creativity and communicating consumer opportunities to the perfumer. ANA - ESOMAR. Retrieved September 21, 2024, from
Bigham, J. (1988a, June 15). A new approach to international fragrance research. ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/a-new-approach-to-international-fragrance-research
Fukuhara, Y. (1986a, June 15). Corporate culture and design management of Shiseido. ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/corporate-culture-and-design-management-of-shiseido
Winter and Martin (1983a, June 15). Is 'taste' international. ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/is-taste-international
Smith, A. (1981a, June 15). Tracking the shampoo market. ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/tracking-the-shampoo-market
Fann, M. (1978a, June 14). A manufacturer's view of promotions. ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/a-manufacturer-s-view-of-promotions
Hallett and Buckle (1975a, August 01). Getting the best out of brand image work. ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/getting-the-best-out-of-brand-image-work