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Shingleton, J. P. (1981a, October 01). The role of the industrial researcher in maximising opportunities for consumer goods manufacturers. ANA - ESOMAR. Retrieved September 26, 2024, from
Halpern, R. S. (1981a, August 23). The position and role of research within strategic marketing planning. ANA - ESOMAR. Retrieved September 26, 2024, from
Church and Gillingham (1981a, June 15). Developing a corporate image for a university. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/developing-a-corporate-image-for-a-university
Heller, H. (1981a, June 15). One model of advertising and communications research with applications for all. ANA - ESOMAR. Retrieved September 26, 2024, from
Leeflang and Olivier (1980a, September 01). What is wrong with the audit data we use for decision-making in marketing. ANA - ESOMAR. Retrieved September 26, 2024, from
Devin, Maat, Leitner and Mielke (1980a, September 01). Competence of marketing research within larger companies. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/competence-of-marketing-research-within-larger-companies
MacNulty, C. A. (1980a, June 18). Scenario development for corporate planning. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/scenario-development-for-corporate-planning
Terlouw, J. (1980a, June 18). Social change as counter balance to the technology of our days. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/social-change-as-counter-balance-to-the-technology-of-our-days
Lustac, S. (1980a, June 15). The use of on-line retrieval systems as an aid for decision making. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/the-use-of-on-line-retrieval-systems-as-an-aid-for-decision-making