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Ulfman, A. (1988a, June 15). Uses and gratifications in multi media planning: A pragmatic approach to the integration of multiple data sources. ANA - ESOMAR. Retrieved June 13, 2024, from
Standen and Factor (1988a, June 15). Recall and persuasion . ANA - ESOMAR. Retrieved June 13, 2024, from
https://ana.esomar.org/documents/recall-and-persuasion-
Twyman, T. (1988a, June 15). Towards a European standard for television audience measurement. ANA - ESOMAR. Retrieved June 13, 2024, from
https://ana.esomar.org/documents/towards-a-european-standard-for-television-audience-measurement
Ryan, M. D. (1988a, June 15). Multi-country readership research in Europe. ANA - ESOMAR. Retrieved June 13, 2024, from
https://ana.esomar.org/documents/multi-country-readership-research-in-europe
Petite, M. (1988a, June 15). The single European market of 1992. ANA - ESOMAR. Retrieved June 13, 2024, from
https://ana.esomar.org/documents/the-single-european-market-of-1992
Young, N. (1987a, June 15). The EC policy for cereals. ANA - ESOMAR. Retrieved June 13, 2024, from
https://ana.esomar.org/documents/the-ec-policy-for-cereals
Sampson, P. (1987a, January 01). Qualitative research in Europe. ANA - ESOMAR. Retrieved June 13, 2024, from
https://ana.esomar.org/documents/qualitative-research-in-europe
Lin, L. Y. (1986a, June 15). Tangible and intangible reasons for new product failiure. ANA - ESOMAR. Retrieved June 13, 2024, from
https://ana.esomar.org/documents/tangible-and-intangible-reasons-for-new-product-failiure
Inglehart, R. (1986a, June 15). Analyzing trends in West European opinion. ANA - ESOMAR. Retrieved June 13, 2024, from
https://ana.esomar.org/documents/analyzing-trends-in-west-european-opinion