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Armellini, Malara and Monotti (2004a, June 18). Can audiences of new or existing programmes be predicted reliably? . ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/can-audiences-of-new-or-existing-programmes-be-predicted-reliably-
Phadnis and Petersen (2004a, June 18). Gargling with Pepsi. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/gargling-with-pepsi
Ernst and Mueller-Lust (2004a, June 18). The beauty of enhanced TV. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/the-beauty-of-enhanced-tv
Harvey, B. (2004a, June 18). Better television audience measurement through the research integration of set-top box data . ANA - ESOMAR. Retrieved September 24, 2024, from
Fitzwilson and Seagren (2004a, June 18). Getting an IPG. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/getting-an-ipg
Alexander and Peiffer (2004a, June 18). Idolised advertising. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/idolised-advertising
van Meurs and North (2004a, June 17). Radio zapping. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/radio-zapping
McPhee, N. (2004a, April 18). Reality TV and the growth of ethnographic/qualitative research - coincidence or context?. ANA - ESOMAR. Retrieved September 24, 2024, from
Chawla, Shendye and Phadnis (2004a, March 28). Evaluating soft brand advertising on television including product placement and in-program brand exposures. ANA - ESOMAR. Retrieved September 24, 2024, from