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Baim and Higgs (2004a, June 15). Developments in the measurement of readership accumulation. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/developments-in-the-measurement-of-readership-accumulation
Winter and Sands (2004a, March 01). Why shift to customer experience measurement seated in brand values rather than process delivery?. ANA - ESOMAR. Retrieved September 26, 2024, from
B.V., E. (2003a, April 15). Research World (April 2003). ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/research-world-april-2003-
Heath, Rudman and Crellin (2002a, June 13). Media planning enters the 21st century. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/media-planning-enters-the-21st-century
B.V., E. (2002a, April 01). Research World (April 2002). ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/research-world-april-2002-
Walls and Parker (2001a, October 28). Getting the board onside. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/getting-the-board-onside
Pearson and Macer (2001a, September 23). Joined up research on the eHighway. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/joined-up-research-on-the-ehighway
Baker and Mitchell (2000a, November 01). Integrated marketing communications. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/integrated-marketing-communications
O'Brien, N. (1999a, October 10). Customer magazine publishing . ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/customer-magazine-publishing-