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Craton, D. M. (1992a, June 15). Responding to market change by new brand development. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/responding-to-market-change-by-new-brand-development
Cook, J. . (1992a, June 15). The use of consumer research to assess the potential and optimize the launch of a new brand in the Arabian Peninsula. ANA - ESOMAR. Retrieved September 26, 2024, from
Charalambous and Toumazou (1987a, June 15). The operation of retail audits in the Middle East. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/the-operation-of-retail-audits-in-the-middle-east
Blake and Ryan (1987a, June 15). Do what your doctor tells you!. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/do-what-your-doctor-tells-you-
Kronfli and Theophylactou (1987a, June 15). The use of the buy test technique to evaluate new advertising campaigns in Arab countries. ANA - ESOMAR. Retrieved September 26, 2024, from
Papadopoulos, Y. (1987a, June 15). How methodologies are adopted to provide internationally comparable results. ANA - ESOMAR. Retrieved September 26, 2024, from
Philippi, D. (1987a, June 15). The changing human values in Kuwait. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/the-changing-human-values-in-kuwait
Katz and Rhodes (1987a, June 15). How extra strong research helped launch extra strong teabags. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/how-extra-strong-research-helped-launch-extra-strong-teabags
Antoniou, T. (1987a, June 15). Retail audit panels in the Middle East. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/retail-audit-panels-in-the-middle-east