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Coffey, Appel and Joyce (1992a, June 15). Two practical market research tools for assessing the value of television advertising. ANA - ESOMAR. Retrieved June 11, 2024, from
Rexha and Frost (1992a, June 15). The use of PC spreadsheet models in bridging the gap between decision making and marketing research in industrial product concept testing. ANA - ESOMAR. Retrieved June 11, 2024, from
Neumann, T. (1992a, June 15). More media, more data, more confusion?. ANA - ESOMAR. Retrieved June 11, 2024, from
https://ana.esomar.org/documents/more-media-more-data-more-confusion-
Marr and Prendergast (1992a, June 15). Home banking versus personal banking in the retail market. ANA - ESOMAR. Retrieved June 11, 2024, from
https://ana.esomar.org/documents/home-banking-versus-personal-banking-in-the-retail-market
Warrens, R. (1992a, June 15). Effective communication in a crowded television environment. ANA - ESOMAR. Retrieved June 11, 2024, from
https://ana.esomar.org/documents/effective-communication-in-a-crowded-television-environment
Roe, M. M. (1992a, June 15). Pan-European economies of scale. ANA - ESOMAR. Retrieved June 11, 2024, from
https://ana.esomar.org/documents/pan-european-economies-of-scale
Thomas, W. L. (1992a, June 15). Future technology impact on broadcast audience research data collection. ANA - ESOMAR. Retrieved June 11, 2024, from
Patrick, G. L. (1991a, June 15). How to identify needs, and adapt American new product concepts for successful marketing in Europe: A case study. ANA - ESOMAR. Retrieved June 11, 2024, from
Fitall, S. (1991a, June 15). International information management. ANA - ESOMAR. Retrieved June 11, 2024, from
https://ana.esomar.org/documents/international-information-management