Resources Library by ANA

Providing guidance for decisions regarding labor market policy: The influence growing scepticism of technology has upon the choice of engineering as a field of study

The Allensbach investigation on the impact growing scepticism toward technology has upon the choice of engineering as a field of study at first glance seems to represent a case where the original question is already outdated by the time the results...

Catalogue: ESOMAR Congress 1983: Demonstrating The Contribution Of Research

Author: Rüdiger Schulz

Company: Institut für Demoskopie Allensbach GmbH

June 15, 1983

Why computerised financial reporting and consolidation systems?

Government regulations make it mandatory for all companies to publish their financial data on a periodic basis. Again presentation of the financial data have to conform to certain accounting standards and be approved by the certified public...

Catalogue: EFMA/ESOMAR Seminar 1982: How Research Can Help Financial Organisations Communicate Internally And Externally

Authors: K. S. Radhakrishnan, L. A. Soenen

June 15, 1982

Product/assortment policy from the point of view of manufacturers and retailers, based on a special analysis

The conflict of targets between manufacturers and traders with regard to the product-line to be carried is already existing as long as there are dealers selling merchandise produced by somebody else, the producers. This target cannot be solved even...

Catalogue: Paper 1982: Profitable Cooperation Of Manufactures And Retailers

Author: Manfred Lange

June 15, 1982

Using social surveys for prediction

This paper illustrates some of the ways in which sample survey data can be used to make predictions about aspects of society. It examines the use of data from continuous surveys to make short term predictions based on time series and the use of...

Catalogue: Papers 1982: Social Research And Prediction

Author: Frank E. Whitehead

June 15, 1982

Report of the working group

Report of the working group on the papers from Maggie Stanway and Yves Evrard.

Catalogue: Seminar 1980: Social Change Analysis As A Tool For Strategic Planning And Decision Making

Author: Joop L. van Vliet

June 18, 1980

There are big bucks in issues public issues, corporate management and survey research

This paper is concerned with the rapid growth of survey research on public policy issues commissioned for the private use of companies and corporate management during the 1970's. It discusses the reasons for this growth (which has taken place mainly,...

Catalogue: ESOMAR/WAPOR Seminar 1980: Opinion Polls

Author: Humphrey Taylor

Company: Harris Interactive (Europe)

June 15, 1980

Subjective social indicators

Social indicators have teen defined by Land (1975) as "Statistics which measure social conditions and changes therein over time for various segments of a population. By Social Conditions we mean both the external (social and physical) and the...

Catalogue: Seminar 1978: Social Research in the Public Sector

Author: Tim H. Mobbs

December 1, 1978

Component analysis in clustering

The last few years have seen a great development of the use of clustering in market research, either for specific operations or as part of more universal operations. These two types of approach - specific or universal - meet different objectives and...

Catalogue: Paper 1978: Analysis of Data

Author: Daniel Caumont

Company: Nestlé

February 1, 1978

Reflections on the competitive procurement procedure

This paper wants to point out the conditions for, and problems of social scientific research. Although conditions in the federal Republic of Germany are the paper's focal point, the paper also tries to pinpoint general political policies regarding...

Catalogue: Seminar 1977: Social Research

Author: Insegerd Scháuble

December 1, 1977