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Schillewaert, N. (2020a, August 14). Mutatis mutandis- The business value of insights. ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/mutatis-mutandis--the-business-value-of-insights
Olof Philogène, T. (2020a, June 04). Budget efficiency: How to maximise the value of your market research. ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/budget-efficiency-how-to-maximise-the-value-of-your-market-research
B.V., E. (2019a, March 12). How to demonstrate the value of investing in customer insight. ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/how-to-demonstrate-the-value-of-investing-in-customer-insight
B.V., E. (2009a, September 01). Research World (September 2009). ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/research-world-september-2009-
B.V., E. (2007a, February 01). Research World (February 2007). ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/research-world-february-2007-
B.V., E. (2006a, August 01). Research World (July/August 2006). ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/research-world-july-august-2006-
Zernisch, P. (1972a, June 15). Agitative market research as a guide in developing new products. ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/agitative-market-research-as-a-guide-in-developing-new-products
Zernisch, P. (1972a, June 15). Agitative market research as a guide in developing new products (German). ANA - ESOMAR. Retrieved September 21, 2024, from
Wilcek, J. (1969a, August 01). Market research and the regulated market. ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/market-research-and-the-regulated-market