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Penny, Hunt and Twyman (1971a, August 01). Product testing methodology in relation to marketing problems. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/product-testing-methodology-in-relation-to-marketing-problems
Lunn, J. A. (1971a, June 15). A review of consumer decision process models. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/a-review-of-consumer-decision-process-models
Wren, D. C. (1971a, June 15). Below-the-line promotion to the medical profession. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/below-the-line-promotion-to-the-medical-profession
Sijthoff, J. (1971a, June 15). The computer and marketing information systems. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/the-computer-and-marketing-information-systems
Kopercky and Mikes (1971a, June 15). The world of hidden desires. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/the-world-of-hidden-desires
Tolken, G. (1970a, June 15). Observation. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/observation
Lunn, J. A. (1970a, February 11). Attitudes and behaviour in consumer research. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/attitudes-and-behaviour-in-consumer-research
Wyss, W. (1969a, November 01). Conclusion. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/conclusion-682
Alberoni, F. (1969a, August 01). Motivational studies in market research. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/motivational-studies-in-market-research