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Segnit and Broadbent (1980a, June 15). Area tests and consumer surveys to measure advertising effectiveness . ANA - ESOMAR. Retrieved May 31, 2024, from
Warren and King (1980a, June 15). Survey on opinion, attitude and voting intention during the 1979 British general election campaign. ANA - ESOMAR. Retrieved May 31, 2024, from
Serrell, G. (1980a, June 15). The use of surveys by an international publication . ANA - ESOMAR. Retrieved May 31, 2024, from
https://ana.esomar.org/documents/the-use-of-surveys-by-an-international-publication-
Jannacone and Salamon (1980a, June 15). Mass media and free time. ANA - ESOMAR. Retrieved May 31, 2024, from
https://ana.esomar.org/documents/mass-media-and-free-time
Worrall and Twyman (1980a, June 15). Measurement of average issue readership. ANA - ESOMAR. Retrieved May 31, 2024, from
https://ana.esomar.org/documents/measurement-of-average-issue-readership
Baum, J. G. (1980a, June 15). Consumer panel with children and young people. ANA - ESOMAR. Retrieved May 31, 2024, from
https://ana.esomar.org/documents/consumer-panel-with-children-and-young-people
van den Heuvel, van der Poel and Stellingwerf (1980a, June 15). Media-measurements in the Dutch National Juveniles Survey 1979. ANA - ESOMAR. Retrieved May 31, 2024, from
https://ana.esomar.org/documents/media-measurements-in-the-dutch-national-juveniles-survey-1979
Rode, F. A. (1980a, June 15). Application of primary surveys and desk research to media planning . ANA - ESOMAR. Retrieved May 31, 2024, from
https://ana.esomar.org/documents/application-of-primary-surveys-and-desk-research-to-media-planning-
Boermans and Van Prattenburg (1979a, November 01). How and why people buy magazines in the Netherlands. ANA - ESOMAR. Retrieved May 31, 2024, from
https://ana.esomar.org/documents/how-and-why-people-buy-magazines-in-the-netherlands