Back

Media-measurements in the Dutch National Juveniles Survey 1979

Date of publication: June 15, 1980

Catalogue: Seminar 1980: Children And Young People

Authors: Rob R. van den Heuvel, Hans van der Poel, Rien Stellingwerf

Abstract:

In this paper the Dutch National Juveniles Survey 1979 will' be taken as a starting point for further analysis. Four major aspects will be worked out: 1. General description of the survey; 2. A case study; 3. Introduction on the Reading Probability Calculation (RPC)-model; 4. an experiment to optimise the Reading Probability Calculation-model.

Rob R. van den Heuvel

Author

This is a long description of some author details.

Hans van der Poel

Author

This is a long description of some author details.

Rien Stellingwerf

Author

This is a long description of some author details.

  • PDF
Fad and progress in motivation research Authors: Herta Herzog
Methodological considerations regarding marketing research for consumer durable goods Authors: Leif Holbaek-Hanssen
Service after sale and studies of market for business Authors: Archibald Maddock Crossley
Some comments on the use of 3D and strip film Authors: Henry Charles Briant
The "steps-and-parts" model for polling Authors: Stuart Carter Dodd, Chahin Turabian
What are durable and capital goods? Authors: N. H. Pearson
Advertising and marketing research (French) Authors: Philippe De Vendeuvre
Consumers economic expectations and intentions as revealed by sample surveys Authors: Henry Durant
Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
×

Citation

van den Heuvel, van der Poel and Stellingwerf (1980a, June 15). Media-measurements in the Dutch National Juveniles Survey 1979. ANA - ESOMAR. Retrieved August 02, 2025, from


https://ana.esomar.org/documents/media-measurements-in-the-dutch-national-juveniles-survey-1979