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Videos

Big Data, AI, machine learning and behavioural science

Over the last three years, the deep learning version of machine learning has made more inroads into learning systems than all the artificial intelligence ever developed, particularly to understand image, voice and language processing, etc. The...

Catalogue: Asia Pacific 2017: Discoveries
Authors: Bart Langton, Pascal Bourgeat
Company: Ipsos MRBI
December 4, 2017
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Citation

Langton and Bourgeat (2017a, December 04). Big Data, AI, machine learning and behavioural science. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/big-data-ai-machine-learning-and-behavioural-science-9202


Videos

Your Honor, this is the future of automation

Robots are coming whether we want it or not. Get ready for some action at our research court case about the impact of automation on our industry.

Catalogue: Congress 2017: Visionary
Authors: Annelies Verhaeghe, Katia Pallini
November 28, 2017
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Citation

Verhaeghe and Pallini (2017a, November 28). Your Honor, this is the future of automation. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/your-honor-this-is-the-future-of-automation


Videos

Alice in customerland

Why the future of customer experience research will be more human-centeredYear 2027: customers are now craving more human care in data driven customer journeys. Envision how "augmented" research will take up the challenge through an imaginary...

Catalogue: Congress 2017: Visionary
Author: Richard Bordenave
Company: BVA Group
November 27, 2017
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Citation

Bordenave, R. (2017a, November 27). Alice in customerland. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/alice-in-customerland-9173


Videos

From hype to reality

Artificial intelligence in market research: from hype to reality! Sharing two successful case studies with pioneering clients & academia. Meet Galvin, the intelligence Insight Activation Studio assistant, and Minority Report in research...

Catalogue: Congress 2017: Visionary
Authors: Steven Debaere, Tom De Ruyck, Kristof Coussement
Company: InSites Consulting
November 27, 2017
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Citation

Debaere, De Ruyck and Coussement (2017a, November 27). From hype to reality. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/from-hype-to-reality-9184


Videos

Social media meets Artificial Intelligence (Spanish)

How to extract valuable insights from a noisy medium such as Twitter? Our approach is to use artificial intelligence to extract semantic features from the data. Once these features are extracted we can use machine learning techniques to extract...

Catalogue: Latin America 2017: #IN
Authors: Horacio Gonzalez, Moisés Arizpe
Company: KANTAR TNS Malaysia
June 15, 2017
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Citation

Gonzalez and Arizpe (2017a, June 15). Social media meets Artificial Intelligence (Spanish). ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/social-media-meets-artificial-intelligence-spanish-


Videos

Brand semantic clustering

Brand Semantic Clustering suggests innovation, comprehensive, spontaneous, perennial and economic outlook on market research. It provides insights concerning brands based on the semantic clustering of spontaneous data on the main social networks. It...

Catalogue: Latin America 2017: #IN
Author: Laura Kroeff
June 15, 2017
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Citation

Kroeff, L. (2017a, June 15). Brand semantic clustering. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/brand-semantic-clustering


Videos

A journey to Artificial Intelligence

It has become apparent in the last few years that social listening & analytics is an integral part of market research and customer insights. The main skill required to analyse big data is A.I. analysis. Surveys alone are no longer adequate or...

Catalogue: Latin America 2017: #IN
Author: Michalis Michael
Company: DigitalMR Ltd
June 15, 2017
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Citation

Michael, M. (2017a, June 15). A journey to Artificial Intelligence. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/a-journey-to-artificial-intelligence


Videos

When will machines start winning?

Where does artificial intelligence have to get to, in order to start matching the human capacity to turn data into insights? Human analysis of social media delivers in-depth insight into people's feelings, intentions, drivers and barriers of usage -...

Catalogue: Big Data World 2016: Understanding People Through Smart Data
Author: Daniel Fazekas
June 15, 2016
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Citation

Fazekas, D. (2016a, June 15). When will machines start winning?. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/when-will-machines-start-winning-


Videos

Artificial Intelligence algorithms

This presentation will illustrate how AI algorithms on big data sources (social media, search, e-commerce, Internet of Things, Mobile data) can be developed and applied for transforming consumer insights and marketing programs. This transformation...

Catalogue: Big Data World 2016: Understanding People Through Smart Data
Author: Sunando Das
Company: KANTAR TNS Malaysia
June 15, 2016
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Citation

Das, S. (2016a, June 15). Artificial Intelligence algorithms. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/artificial-intelligence-algorithms-8675