You searched for: "" but we corrected it to "*"

Did you mean to search for ""? Click here to show those results.

The results has been filter on Tags containing Customer Relation Management (Crm).
ANA has found 4 results for you, in 123 ms.
Didn’t find what you were looking for? Try the Advanced Search!


Unscripting the script

Designing provocative conversations with consumers and stakeholders to spark strategic imagination.

Catalogue: Fusion 2019
Author: Manisha Dikshit
Company: Consumer Faces
November 10, 2019



Using CRM data to harness clients' irritating experiences feedback thanks to machine learning enrich outcomes with a social data deep dive into customers' pain points and related emotions.

Catalogue: Fusion 2019
Authors: Charlotte Zaepfel, Mathilde Guinaudeau
Company: Ipsos MRBI
November 10, 2019


Reinventing a win-win loyalty experience

Reinventing an omnichannel shopping experience requires two equally important ingredients:1. Designing a proposition that is relevant for each shopper individually thanks to AI and CRM automation;2. Adding a layer of gamification to enhance the...

Catalogue: ESOMAR Shopping Experience Seminar 2018
Author: Zyed Jamoussi
June 6, 2018


A ton of data and an ounce of emotion

Don't stop in the middle of the road by analyzing data only! Don't be an android as your customers are not. Enhance your data analytics with your customers' emotions understanding. That helps to reveal surprising insights.

Catalogue: Fusion 2019
Authors: Leszek Haba, Piotr Idzik
Company: MASMI
November 10, 2012