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Citation

(2021a, October 25). How to accelerate insights industry transformation after Covid-19. ANA - ESOMAR. Retrieved December 11, 2023, from


https://ana.esomar.org/documents/how-to-accelerate-insights-industry-transformation-after-covid-19


Videos
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Citation

Mizrahi, A. (2021a, October 25). Vision and Values Opening - Spanish. ANA - ESOMAR. Retrieved December 11, 2023, from


https://ana.esomar.org/documents/vision-and-values-opening---spanish


Videos
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Citation

Mociulsky, M. (2021a, October 25). Trends that impact and transform the Latin consumer. ANA - ESOMAR. Retrieved December 11, 2023, from


https://ana.esomar.org/documents/trends-that-impact-and-transform-the-latin-consumer


Videos
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Citation

Palacio, X. (2021a, October 25). The new Data Economy. ANA - ESOMAR. Retrieved December 11, 2023, from


https://ana.esomar.org/documents/the-new-data-economy


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Citation

Godoy, V. (2021a, October 25). G.D.C (Gross Domestic Care). ANA - ESOMAR. Retrieved December 11, 2023, from


https://ana.esomar.org/documents/g-d-c-gross-domestic-care-


Videos

LATAM Meet & Gather

Regional gathering to celebrate the insights industry and discuss recent GreenBook/Netquest study results.

Catalogue: Insights Festival 2020
Authors: Claudio Flores Thomas, Gabriela Alcalá Saenz, Gregorio De Villa Portilla
September 15, 2020
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Citation

Thomas, Saenz and De Villa Portilla (2020a, September 15). LATAM Meet & Gather. ANA - ESOMAR. Retrieved December 11, 2023, from


https://ana.esomar.org/documents/latam-meet-gather


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Twitter and its conversational context (Spanish)

Digital life in our modern world has merged with the analog lives of people. The horizon of human relations, including their deepest needs and interests, has extended to the virtual space of the different social networks that have positioned...

Catalogue: Latin America 2019
Authors: Angel Heredia, Omar Schoijet
Companies: Arconte, Twitter
April 9, 2019
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Citation

Heredia and Schoijet (2019a, April 09). Twitter and its conversational context (Spanish). ANA - ESOMAR. Retrieved December 11, 2023, from


https://ana.esomar.org/documents/twitter-and-its-conversational-context-spanish-


Videos

Content-based research (Spanish)

The objective of this work is to describe the four stages to create a successful digital laboratory, which allows, for example, testing territories of communication in social networks. This would mean that it is possible to pre-test the content of a...

Catalogue: Latin America 2019
Author: Erick Morales Donde
Company: De La Riva Group
April 9, 2019
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Citation

Morales Donde, E. (2019a, April 09). Content-based research (Spanish). ANA - ESOMAR. Retrieved December 11, 2023, from


https://ana.esomar.org/documents/content-based-research-spanish-


Videos

Loohcal media, gloohbal measurement (Spanish)

Out-of-Home (OoH) media has always been in trouble regarding measurements. Although great effort, resources, money and time has been spent in many countries, the complexity of the media - due to its geographical dispersion, volume and granularity -...

Catalogue: Latin America 2019
Author: Daniel Cuende
Company: Cuende Infometrics
April 9, 2019
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Citation

Cuende, D. (2019a, April 09). Loohcal media, gloohbal measurement (Spanish). ANA - ESOMAR. Retrieved December 11, 2023, from


https://ana.esomar.org/documents/loohcal-media-gloohbal-measurement-spanish-