You searched for: ""

The results has been filter on Tags containing New Environment.
ANA has found 78 results for you, in 208 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

Decision making in a changing environment (French)

The authors of this paper consider that they encountered the challenge during the Seventies and that it is appropriate for them to recount their experience for the benefit of those of their fellows who have not been confronted with it as yet. Apart...

Catalogue: ESOMAR Congress 1979: The Challenge Of Eighties
Authors: Jean-Paul Frappa, Jean-Philippe Faivre, Michel Barjanski
September 2, 1979
×

Citation

Frappa, Faivre and Barjanski (1979a, September 02). Decision making in a changing environment (French). ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/decision-making-in-a-changing-environment-french-


Research papers

Decision making in a changing environment

The authors of this paper consider that they encountered the challenge during the Seventies and that it is appropriate for them to recount their experience for the benefit of those of their fellows who have not been confronted with it as yet. Apart...

Catalogue: ESOMAR Congress 1979: The Challenge Of Eighties
Authors: Michel Barjanski, Jean-Philippe Faivre, Jean-Paul Frappa
June 15, 1979
×

Citation

Barjanski, Faivre and Frappa (1979a, June 15). Decision making in a changing environment. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/decision-making-in-a-changing-environment


Research papers

Treatment patterns in a changing world

This paper is about the changing market for pharmaceutical products and the response required from the market researcher when he must place his work in a future context. Various other authors will speak in considerable detail about specific aspects...

Catalogue: Seminar 1979: The Changing Environment For Pharmaceutical Marketing
Author: John Poulson
June 15, 1979
×

Citation

Poulson, J. (1979a, June 15). Treatment patterns in a changing world. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/treatment-patterns-in-a-changing-world


Research papers

Media research in the U.S

U.S. media research has a great deal of vitality, but no game plan and formidable structural problems. Key among these are over specialisation, research systems that are captives of the media and an absence of advertiser involvement . From his work...

Catalogue: AMA/ESOMAR Conference 1979: It Won't Work Here
Author: Erwin Ephron
March 1, 1979
×

Citation

Ephron, E. (1979a, March 01). Media research in the U.S. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/media-research-in-the-u-s


Research papers

The multinational pharmaceutical industry until 1990

This paper describes the research methodology used in a long range qualitative forecast of the future of the multinational pharmaceutical industry and same of the problems associated with qualitative international futures studies. The results of this...

Catalogue: Seminar 1979: The Changing Environment For Pharmaceutical Marketing
Author: Barrie James
February 1, 1979
×

Citation

James, B. (1979a, February 01). The multinational pharmaceutical industry until 1990. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/the-multinational-pharmaceutical-industry-until-1990


Research papers

Indigenous European marketing

The identification of Europe's indigenous needs is best pursued by taking education outside the walls of the academy into a pattern of custom-built learning, which is determined to change behaviour as well as simply purvey knowledge. Rather than seek...

Catalogue: Workshop 1976: Educating The Effective Marketing Decision Makers
Author: Gordon S.C. Wills
June 1, 1976
×

Citation

Wills, G. S. (1976a, June 01). Indigenous European marketing. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/indigenous-european-marketing