Resources Library by ANA

Best of ESOMAR Italy: Understanding consumers in the current technoculture

BEST OF ESOMAR ITALY 2021Understanding consumers in current technoculturewith the support of the Department of Economics and Management SciencesUniversità Cattolica del Sacro Cuoreand ASSIRM (Italian Association of Market Research...

Catalogue: Webinars 2021

Authors: Kristin Luck, Giulia Fabrizi, Alberto Stracuzzi, Piergiorgio Rossi, Mario Dughi, Leanne Tomasevic, Grant Feller, David Evans, Robert V. Kozinets, Rossella Gambetti, Silvia Biraghi, Angela Beccanulli, Fabio Delton, Maria Ryzhikova, Elisa Ventrici, Stefania Boleso

May 21, 2021

Ipsos.Digital: Transform your questions to data gold

Join passionate MR technology and sampling experts from Ipsos.Digital and Askia to learn how technology, quality and profound expertise combine to produce a Big Bang in DIY market research. The presentation will focus on four...

Catalogue: Webinars 2021

Authors: Ana Maria Tizu, Cecile Carre, Richard Collins

Companies: IPSOS, Askia SAS

May 20, 2021

Time to redraw all the maps (Spanish)

An exploratory journey on the importance and evolution of market research.Español: Es hora de redibujar todos los mapasUn viaje exploratorio sobre la importancia y evolución de la investigación de mercados

Catalogue: Webinars 2021

Author: Joaquim Bretcha

May 19, 2021

Questionnaire design best practices

Questionnaire design is both art and science - but much of the science continues to be ignored by researchers today. Jeffrey will share design practices informed by research on research that you can immediately begin to apply. He'll review the...

Catalogue: Webinars 2021

Authors: Jeffrey Henning, Stephen Kraus

May 19, 2021

Automating insights reporting for maximum efficiency

Many research teams and companies are facing tighter budgets and resourcing issues. It is imperative to be efficient now more than ever. Finding efficiencies in the report building process not only gives you back time to reallocate to more...

Catalogue: Webinars 2021

Author: Benjamin Rietti

Company: E-Tabs Ltd

March 2, 2021

The evolution of agile insights: How to scale in-house research programs to fuel rapid innovation and growth

The need for agile insights has accelerated and companies are investing in strategies that will help them evolve just as quickly as the world around them. This has meant bringing more research in-house, and implementing research technology and...

Catalogue: Webinars 2021

Author: Priyanka Carr

Company: SurveyMonkey

February 16, 2021

ESOMAR UK members update & networking event

The session will consist of an informative update and "rapid-fire" review of current hot topics and a chance for some networking.Agenda:- ESOMAR Update - Joaquim Bretcha (ESOMAR President)- US International Update - Kristin Luck (ESOMAR Vice...

Catalogue: Webinars 2021

Authors: Joaquim Bretcha, Alexander Wheatley, Sinead Jefferies, Liz Norman, Jennifer Roberton, Anne-Sophie Damelincourt, Finn Raben, James Endersby

February 15, 2021

Evolution continued: The future of the data, analytics and insights industry

Before the pandemic, the research industry was already evolving from the traditional agency model where a project is designed, executed, and delivered (usually in a PowerPoint deck that is reviewed and shelved) to a dynamic, data-driven approach that...

Catalogue: Webinars 2020

Authors: Jacqueline Rousseau-Anderson, Andrew Konya, John Ouren, Reineke Reitsma, Torbjörn Andersson

Companies: Forsta, Forrester, ScaleHouse, Remesh, Symphony Technology Group

November 17, 2020

Why big consulting is eating market research's lunch

Many researchers from brands have had consulting firms like McKinsey, Bain, and BCG come into their organizations to do projects that the research department could have done for a fraction of the cost. Similarly, many researchers from agencies have...

Catalogue: Webinars 2019

Authors: Alex Gelman, Steliana Ifrim

October 1, 2019