Abstract:

Join passionate MR technology and sampling experts from Ipsos.Digital and Askia to learn how technology, quality and profound expertise combine to produce a Big Bang in DIY market research. The presentation will focus on four elements:

- the secrets behind a confident smile - discover how easy and quick it is to build your project end-to-end in DIY mode on Ipsos' self-explanatory, intuitive technology platform. Every question submitted is checked by our research experts, who are available to help you at any or every stage of your project, and everything in-between

- complex questionnaires - see that, thanks to our acquisition of Askia last year, our solutions can also be used for more sophisticated surveys requiring complex routing

- the beauty of automation - learn how to access the cost and time efficiencies of DIY research, without compromising on quality

- high quality sampling - explore the essential role of validated, engaged, well-profiled respondents in the delivery of solid, accurate, actionable insights