You searched for: "*"

The results has been filter on Companies containing Nunwood.
ANA has found 7 results for you, in 224 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

Managing knowledge, maximising returns

This presentation addresses the utilisation of the latest knowledge management and web techniques to create BORIS (Bank Of Research and Insight Stuff) in conjunction with the research team within Aviva, United Kingdom.

Catalogue: Congress 2009: Leading The Way
Author: Luke Allen
Company: Nunwood
September 22, 2009

Research papers

Virgin USA

Internationally, the Virgin brand is consistently one of the most respected names across the many sectors it operates in. Driving this performance is a business model that is truly unique and rests on the applicability of a brand to a wide range of...

Catalogue: Congress 2008: Frontiers
Authors: Julie Peters, Melanie Appleby, Sue LaRue
Company: Nunwood
September 26, 2008

Research papers

Optimal assortment and planogram development

Adopting a reach optimising approach to category assortment development presents significant advantages over a simplistic volume based solution. In evaluating category reach, however, we must take into account both the purchase and consumption...

Catalogue: Retail 2007
Author: Ian Addie
Company: Nunwood
February 19, 2007

Research papers

What guests want from a hotel

The paper describes how predictive research analytics has been used to optimise MyTravel's property portfolio, resulting in a redefined hierarchy of importance in terms of what guests want from a hotel.

Catalogue: Leisure 2006
Authors: Louise Holt, Tamsin Jenkins, Sam Gardner
Company: Nunwood
October 8, 2006

Research papers

Welcome to Scotland

A dual-pronged approach of qualitative and quantitative international research allowed VisitScotland to revolutionise brand positioning and consumer communications, leading to massive increased interest in Scotland as a 'must visit' destination.A...

Catalogue: Qualitative 2005
Authors: Jacqui Souter, Anna Lilleengen
Company: Nunwood
November 13, 2005

Research papers

Insight adding value to a national supermarket

This paper provides a detailed case study of a store performance tracker designed and implemented in the United Kingdom.The authors will argue that UK supermarket retail is currently a uniquely competitive environment and one where retailers are...

Catalogue: ESOMAR Retailing Industry Conference 2005
Authors: Michelle Chiffers, Tim Knight
Company: Nunwood
April 19, 2005

Research papers

Web weaving for global insight managers

The authors argue that as researchers and marketers, our challenge is to harness the power of web technology to fully make the transition from a perceived passive to pivotal role in the organisations strategic unit.

Catalogue: ESOMAR Technovate Conference 2003
Authors: Lucy Thompson, Phil Rushfirth
Company: Nunwood
January 26, 2003