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Magazines

Research World (November-December 2018)

This issue celebrates and examines the role of qualitative research in our vast panoply of insights tools and approaches. There is much tocelebrate, not least that qualitative has been perhaps even more adaptive to new approaches and technologies...

Catalogue: Research World 2018
Author: ESOMAR B.V.
December 1, 2018

Magazines

Research World (October 2018)

Some of the newer research methodologies embrace empathy (and/or its measurement) to be able to get to the bottom of what people need, how they think and how they feel. In this issue, three articles bring their own unique approaches to empathy in...

Catalogue: Research World 2018
Author: ESOMAR B.V.
October 1, 2018

Magazines

Research World (September 2018)

The combination of Artificial Intelligence and Machine Learning is being called ‘The Fourth Era of Computing’. While worries understandablypersist that the advance of broadly-labeled ‘automation’ will lead to job losses in many...

Catalogue: Research World 2018
Author: ESOMAR B.V.
September 1, 2018

Magazines

Research World (May-June 2018)

It's critically important that we engage this generation now about the value of research in society and its potential for them as a career. We need to stress its relevance, the passion that underlies it and its social importance. And, because this...

Catalogue: Research World 2018
Author: ESOMAR B.V.
June 1, 2018

Magazines

Research World (March-April 2018)

With the constant shifting sands of technology, how can researchers stay abreast of the latest developments in advertising and media research and the interplay between the different communication platforms? What's the state of the art in media and...

Catalogue: Research World 2018
Author: ESOMAR B.V.
April 1, 2018

Magazines

Research World (February 2018)

The world is in turmoil. Hyperbole or reality? As we look back on 2017, it is difficult to characterise the state of things as anything but turmoil–and experts interviewed in this issue would agree. But, if this is the case, what then is the...

Catalogue: Research World 2018
Author: ESOMAR B.V.
February 1, 2018