Abstract:
The combination of Artificial Intelligence and Machine Learning is being called âThe Fourth Era of Computingâ. While worries understandably persist that the advance of broadly-labeled âautomationâ will lead to job losses in many parts of the insights community, it is also being forcibly argued that it will also result in new and different jobs and roles being created, as well as freeing up of more time and resources to spend on interpretation, synthesis and story-telling. History supports this contention to a large extent, with every major technological leap forward eventually creating more opportunity than the legacy value it destroys.