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Webinars

Questionnaire design best practices

Questionnaire design is both art and science - but much of the science continues to be ignored by researchers today. Jeffrey will share design practices informed by research on research that you can immediately begin to apply. He'll review the...

Catalogue: Webinars 2021
Authors: Jeffrey Henning, Stephen Kraus
May 19, 2021

Webinars

Increasing effectiveness and profitability: Your projects in focus

As a data, research, or insights business, projects are the lifeblood of your organization. Having the right technology, processes and strategies in place can ensure you're as profitable as you can be, and take your firm to the next level.During this...

Catalogue: Webinars 2021
Authors: John Kearon, Kimberly Sack
Company: Deltek
April 29, 2021

Webinars

Insights platforms explained

An insights platform is seen by many industry leaders as an enabler to becoming insights-driven, step-by-step. In this webinar, we?ll explain everything you need to know about insights platforms ? how they help you to find insights, engage the...

Catalogue: Webinars 2020
Authors: Elizabeth P. Morgan, Tim Burge
Company: Market Logic Software
December 17, 2020

Webinars

Why online research is your best strategy continuing to 2021

With 2021 around the corner, the new realities of remote testing are here to stay. Everything seems to be changing, so we need a fresh perspective and new ways to cope- and this extends to market research. Contextual virtual shopping provides a...

Catalogue: Webinars 2020
Authors: Jonathan Asher, Andrea Ceran, Irena Pavlovic, Jane Nedinkovski, Vladimir Matic
Company: EyeSee
November 24, 2020

Webinars

Guiding marketers with insights automation at Shell

As the world's largest mobility retailer and one of the biggest oil and gas companies, Shell's growth goals are equally monumental: double their retail business within ten years. In this webinar, James Johnstone (Head of Global Customer Insights at...

Catalogue: Webinars 2020
Authors: James Johnstone, Elizabeth P. Morgan
Companies: Shell Global, Market Logic Software
November 5, 2020

Webinars

Storytelling to transform insights to action

Storytelling helps insights professionals to drive change by engaging decision-makers. Effective storytelling goes beyond the data to use emotion as a key driver for decision making. In addition to human intelligence that's required to craft...

Catalogue: Webinars 2020
Authors: Elizabeth P. Morgan, Fenny Léautier, Cinny Little
Companies: Forrester, Market Logic Software, Philips International
May 28, 2020

Webinars

Driver analysis as a gateway to advanced analytics

A common reason for conducting surveys is to help organizations determine what to prioritize, by determining which aspects have the biggest impact on customer satisfaction, loyalty, or advocacy.Join Jeffrey Henning of the MRII and Keith Chrzan of...

Catalogue: Webinars 2020
Authors: Jeffrey Henning, Keith Chrzan
May 20, 2020

Webinars

Work remotely, not alone: How fast can you decentralise your knowledge?

Remote work has gone from cultural perk to the new reality. And while IT can quickly scale up tools like real-time video and chat, it's harder to implement new processes and tools for the asynchronous, spontaneous and agile work of teams usually...

Catalogue: Webinars 2020
Author: Thor Olof Philogène
Company: Stravito
May 12, 2020

Webinars

From Story to Glory

ESOMAR has joined with our education partner, the Market Research Institute International at the University of Georgia Center for Continuing Education, to deliver a series of education-oriented webinars on some of the most...

Catalogue: Webinars 2020
Authors: Jeffrey Henning, Angela Canin, Reg Baker
April 8, 2020