Resources Library by ANA

Foresight and Macro-Trends

What's it about? ?The real art of discovery consists not in finding new lands, but in seeing with new eyes.?Join Jessica Southard, Senior Insights Leader at MARS Incorporated, in this complimentary educational webinar about emerging...

Catalogue: Webinars 2022

Authors: Stephen Kraus, Jessica Southard

Companies: MRII, Mars Wrigley

September 30, 2022

Las Marcas en el fútbol

Veremos cómo aprovechar las tendencias de la información en retrospectiva analizando a los seguidores de distintas ligas de fútbol nacionales e internacionales y con ello entender qué tanto difieren como audiencias, y por ende el impacto...

Catalogue: Webinars 2021

Authors: Juan Pablo Núñez, Enrique González Sáinz

Companies: Netquest, GfK SE

November 8, 2021

The key trends changing the face of market research in 2021

Join Qualtrics as we dive into insights from our first annual study into market research trends around the world.Learn how the industry reframed priorities in the aftermath of COVID-19, and how organisations are adapting their market research...

Catalogue: Webinars 2021

Authors: Sonny Sethi, Peter Hammer, Mark Czeisler, Eleanor O'Dwyer-Duggan

Company: Qualtrics XM Institute

May 6, 2021

Fast track your brand tracking with dynamic, timely insights

In today's always-changing marketplace, timing is everything. That's why it's critical to keep a finger on brand performance, competitive threats, and industry changes. To stay ahead of the market, you need dynamic brand insights to make real-time...

Catalogue: Webinars 2021

Authors: Divya Shroff, Mark Muse

Company: SurveyMonkey

April 22, 2021

The new rules of pricing in 2021

The pandemic has impacted demand, cost and supply across many industries and with the 2021 Pricing Agenda top of mind,  what do you and your clients need to know before resetting pricing strategies? What are the latest trends in the area of...

Catalogue: ESOMAR Spotlight Series 2021

Authors: Florian Bauer, Robin de Rooij, Martin Wricke

February 3, 2021

Evolution continued: The future of the data, analytics and insights industry

Before the pandemic, the research industry was already evolving from the traditional agency model where a project is designed, executed, and delivered (usually in a PowerPoint deck that is reviewed and shelved) to a dynamic, data-driven approach that...

Catalogue: Webinars 2020

Authors: Jacqueline Rousseau-Anderson, Andrew Konya, John Ouren, Reineke Reitsma, Torbjörn Andersson

Companies: Forsta, Forrester, ScaleHouse, Remesh, Symphony Technology Group

November 17, 2020

Turbo-charged change: Trends impacting market research

Many elements impact how market research is designed and conducted. These include evolving technological, social, scientific, economic, and cultural forces. In this webinar, Zoe will discuss the broader landscape changes that impact how we...

Catalogue: Webinars 2020

Author: Zoe Dowling

June 9, 2020

Reaching millennials

There are more than 80 million millennials in the United States and they spend approximately $600 billion shopping each year. From these statistics alone, it is clear that millennial feedback is an imperative part of many research studies....

Catalogue: Webinars 2016

Author: Holly DeMuro

June 15, 2016