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Magazines

Research World (December 2003)

Predictions have a habit of coming back to haunt those who get it wrong. Still, discussions with five of the big market research players reveal surprising unanimity about industry growth forecasts (between 2% and 4% worldwide), views on how clients...

Catalogue: Research World 2003
Author: ESOMAR B.V.
December 15, 2003

Magazines

Research World (November 2003)

With a strong domestic economy and positive signs for the advertising industry, some Australian research company heads are concerned that overall growth in the research industry is falling behind general economic growth. Meanwhile, first estimates...

Catalogue: Research World 2003
Author: ESOMAR B.V.
November 1, 2003

Magazines

Research World (October 2003)

Accountability is here and the quest for ‘objective truth’ is gaining strength. But then in this post post-modern age it might be a long time waiting to be found. In the meantime market research contributes a great deal to illuminate...

Catalogue: Research World 2003
Author: ESOMAR B.V.
October 1, 2003

Magazines

Research World (September 2003)

High significance should therefore be given to the fact that MR associations throughout the world now have their heads together on the task of giving shape and continued effective development to shared principles, standards and compliance mechanisms....

Catalogue: Research World 2003
Author: ESOMAR B.V.
September 15, 2003

Magazines

Research World (July 2003)

For the fifth year in a row the once robust US market for commercial market, media and public opinion research growth rate declined, with 2002 increasing 2.4%, or just 0.8% after inflation. But 2003 seems to hold a little promise.

Catalogue: Research World 2003
Author: ESOMAR B.V.
July 1, 2003

Magazines

Research World (June 2003)

The market research industry in France is coping reasonably well with the economic slowdown, but growth is unevenly distributed, as is optimism. For most agencies this is a time for battening down the hatches until hoped-for recovery in 2004.

Catalogue: Research World 2003
Author: ESOMAR B.V.
June 1, 2003

Magazines

Research World (April 2003)

New criticisms of the UK research industry’s business weaknesses coincide with the toughest time it has had for years. But the picture is patchy, with some agencies, or parts of agencies, still doing well while for others the party is over....

Catalogue: Research World 2003
Author: ESOMAR B.V.
April 15, 2003

Magazines

Research World (May 2003)

The number of abstentions and undecided voters is increasing in most democracies world-wide, posing the hazardous task for pollsters to take these phenomena into account researchers' tactics for dealing with these issues vary from country to country.

Catalogue: Research World 2003
Author: ESOMAR B.V.
April 1, 2003

Magazines

Research World (March 2003)

The Latin American market is more diverse than many companies, especially some multinationals, would like to believe. At the same time, it is bigger and more encompassing than most people realise: it stretches from the Canadian border to Cape Horn.

Catalogue: Research World 2003
Author: ESOMAR B.V.
March 1, 2003