Research World (September 2003)

Date of publication: September 15, 2003

Catalogue: Research World 2003

Author: ESOMAR B.V.

Abstract:

High significance should therefore be given to the fact that MR associations throughout the world now have their heads together on the task of giving shape and continued effective development to shared principles, standards and compliance mechanisms. As things stand at the moment, this is vital to promoting the industry effectively.

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