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Somjit and Krishnan (2023a, November 22). How Many Value Propositions is too Many?. ANA - ESOMAR. Retrieved April 27, 2024, from
https://ana.esomar.org/documents/how-many-value-propositions-is-too-many-
Bordenave, Radhakrishnan, Mahe and Uloft (2023a, November 22). The Value Equation: How Can Behavioural Science Increase Brand Value? . ANA - ESOMAR. Retrieved April 27, 2024, from
Van Zyl, Wright and Kriegler (2023a, November 22). Generation Create!. ANA - ESOMAR. Retrieved April 27, 2024, from
https://ana.esomar.org/documents/generation-create-12288
Ho and Mu (2023a, November 22). Drive Innovation Success by Humanising AI . ANA - ESOMAR. Retrieved April 27, 2024, from
https://ana.esomar.org/documents/drive-innovation-success-by-humanising-ai-
Terron, Joseph and Mahto (2023a, November 22). Wooing the Next Billion Customers. ANA - ESOMAR. Retrieved April 27, 2024, from
https://ana.esomar.org/documents/wooing-the-next-billion-customers-12357
Koyasu and Saito (2023a, November 22). Crystallising the Digital First Moment of Truth of Unknown Targets . ANA - ESOMAR. Retrieved April 27, 2024, from
https://ana.esomar.org/documents/crystallising-the-digital-first-moment-of-truth-of-unknown-targets-
Koppens, Brar, Tan and Chong (2023a, November 22). Unlocking Channel Insights via Open Data. ANA - ESOMAR. Retrieved April 27, 2024, from
https://ana.esomar.org/documents/unlocking-channel-insights-via-open-data-12353
Ganvik and Verghese (2023a, November 22). Improving the Planet One Snack at a Time. ANA - ESOMAR. Retrieved April 27, 2024, from
https://ana.esomar.org/documents/improving-the-planet-one-snack-at-a-time-12338
Van Zyl, Wright and Kriegler (2023a, November 22). Generation Create!. ANA - ESOMAR. Retrieved April 27, 2024, from
https://ana.esomar.org/documents/generation-create-12336