Tag: "Local Markets"

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Research papers

The single European market for insurance

Catalogue: Seminar 1994: Banking And Insurance- From Recession To Recovery
Date: June 15, 1994
Author: Harald Weinberg

Research papers

Strategic and structural implications in managing European brand development

Catalogue: Seminar 1994: Building Successful Brands
Date: June 15, 1994
Author: William Ramsay

Research papers

The local creative spirit

Catalogue: Seminar 1993: Marketing Integration Of West And East Europe
Date: June 15, 1993
Author: Mariann Wenckheim

Research papers

The European market for electrotechnical goods

Catalogue: Seminar 1993: Maximising Retail Sales In Recession
Company: GfK
Date: June 15, 1993
Authors: Leon Beusenberg, Hans Bouman

Research papers

The battle for Europe

Catalogue: ESOMAR Congress 1992: The Race Against Expectations
Date: September 1, 1992
Author: Jon Wilkinson

Research papers

Marketing product quality with country labels- The key to success or a risky adventure

Catalogue: ESOMAR/ARF/JMA Conference 1992: Marketing And Research Under A "New World Order"
Company: GfK
Date: June 15, 1992
Author: Rudolf Leibiger

Research papers

A Global marketing strategy responding to national cultures

Catalogue: ESOMAR/ARF/JMA Conference 1992: Marketing And Research Under A "New World Order"
Date: June 15, 1992
Author: Hiroshi Kosaka

Research papers

Modes of entry, business practices and marketing to East European countries

Catalogue: Conference 1991: International Marketing Research
Date: June 15, 1991
Author: Gabriele Morello

Research papers

What's new in Latin America?

Catalogue: Latin America 1991: Exchanging Experiences
Date: May 5, 1991
Author: Mónica La Madrid

Research papers

The use of pre-existing data banks for analysing local/micromarkets and optimizing branches' network

Catalogue: Seminar 1988: Research For Financial Services
Date: June 15, 1988
Author: Jean Quatresooz

Research papers

The globalisation of innovation

Catalogue: ESOMAR/JMA/ARF Conference 1988: Innovation In Marketing, Advertising And Research
Company: Philips International
Date: June 15, 1988
Author: Justus Veeneklaas

Research papers

Fosters in klosters?

Catalogue: ESOMAR/JMA/ARF Conference 1988: Innovation In Marketing, Advertising And Research
Date: June 15, 1988
Authors: Tim S. Bowles, Rita Gallinari