Resources Library by ANA

The use of survey data in the decision making process

This paper concentrates on the role of social survey researchers as middle man between the citizen and government in this information interface. It draws attention to some of the factors, from both sides, affecting the quality of survey material, and...

Catalogue: Seminar 1978: Social Research in the Public Sector

Author: Jean A. Todd

December 1, 1978

Panel research in the social, political and cultural sector

In this paper we signalise a growing need for research data in the governmental sphere, non profit institutions and for application in publicity. The nature of the research questions often compels to think of research designs other than the...

Catalogue: Seminar 1978: Social Research in the Public Sector

Authors: Arnoud J.M. Braat, Ton Broeders

Company: GfK

December 1, 1978

Research policy and policy research

The title of this contribution suggests the existence of a certain dissatisfaction concerning the co-operation between research and policy. In many publications this feeling of dissatisfaction has been drawn to attention, but this is probably only a...

Catalogue: Seminar 1978: Social Research in the Public Sector

Author: Leo Welters

December 1, 1978

Time perception as a social indicator

This paper deals with the concept of time perception and with specific research carried out to assess and measure some of the problems related to the temporal orientation of a city. Unlike chronological time, which is based on a universal,...

Catalogue: Seminar 1978: Social Research in the Public Sector

Author: Gabriele Morello

December 1, 1978

Social research in the field of new public technologies

In response to the growing traffic problems in our towns, new urban transportation systems - in particular cabin taxis - have been developed in the Federal Republic of Germany in the last few years. Since the construction and economic operation of...

Catalogue: Seminar 1978: Social Research in the Public Sector

Author: Gerd Krampe

December 1, 1978

Social research and democratic participation

The specific theme of this paper is the relation between social research and democratic participation, and in this context I shall return later to the question of the provision of information as an important element of democracy. Initially, however,...

Catalogue: Seminar 1978: Social Research in the Public Sector

Author: Thomas Burton Bottomore

December 1, 1978

Qualitative research into Dairy Box Eggs

Rowntree Mackintoshare considering producing a Dairy Box egg in theMackintosh style i.e. a sealed egg with bagged, foilwrapped chocolates inside.The objectives of the research reported here wereto examine responses to the change of style andmore...

Catalogue: CRAM/Peter Cooper Archive Collection

Author: CRAM/Peter Cooper Archive

November 1, 1978

Qualitative research into 'poster sticker' advertising for Kronenbourg

The objectives of the research were to:1. Assess whether 'Poster Sticker' communicatedthe creative strategy;2. Assess whether the proposed poster campaign communicated the creative strategy;3. Understand the positives and negatives ofboth the 'Poster...

Catalogue: CRAM/Peter Cooper Archive Collection

Author: CRAM/Peter Cooper Archive

November 1, 1978

Qualitative research for creative development of a national girobank symbol

National Girobank is in some doubt as to the continuedefficacy of the existing logo- 'G' - of NationalGiro in terms of impact and memorability and itscommunications. In the light of the change in name of the organizationfrom National Giro to National...

Catalogue: CRAM/Peter Cooper Archive Collection

Author: CRAM/Peter Cooper Archive

November 1, 1978