Catalogue: "Seminar 1984: Market Research And M.M.I.S. "

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Research papers

M.M.I.S- From information to action

Catalogue: Seminar 1984: Market Research And M.M.I.S.
Date: January 25, 1984
Author: Werner Retzlaff

Research papers

Information system

Catalogue: Seminar 1984: Market Research And M.M.I.S.
Date: January 25, 1984
Author: Andrew Robert McIntosh

Research papers

Changing marketing problems require flexible MMIS approaches

Catalogue: Seminar 1984: Market Research And M.M.I.S.
Date: January 25, 1984
Authors: Thomas R. Ottinger, Manfred Grünerwald