Company: The Coca-Cola Company
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Videos
Brands Connect: The changing role of the insights function and job description
Catalogue: Brands Connect Series
Companies: Mars Wrigley, The Coca-Cola Company
Date: October 28, 2020
Authors: Michelle Gansle, Begonia Fafian
Research papers
Inca Kola reconnection strategy
Catalogue: Latin America 2020 - Insights Festival
Companies: The Coca-Cola Company , BMC Strategic Innovation
Date: October 19, 2020
Authors: Fabian Jalife, Tomas Gross
Videos
Brands Connect: Is food a trend, a culture or a need?
Catalogue: Brands Connect Series
Companies: The Coca-Cola Company , Pastificio Rana
Date: October 14, 2020
Authors: Begonia Fafian, Luca Gentile
Videos
Brands Connect: Episode 2
Catalogue: Brands Connect Series
Companies: The Coca-Cola Company , United Healthcare
Date: October 2, 2020
Authors: Begonia Fafian, Martyn Crook
Videos
Brands Connect: Q&A session
Catalogue: Brands Connect Series
Companies: The Coca-Cola Company , General Mills
Date: September 17, 2020
Authors: Begonia Fafian, Estrella Lopez-Brea
Videos
Brands Connect: Episode 1
Catalogue: Brands Connect Series
Companies: The Coca-Cola Company , General Mills
Date: September 16, 2020
Authors: Begonia Fafian, Estrella Lopez-Brea
Videos
Brands Connect: Introduction
Catalogue: Brands Connect Series
Companies: The Coca-Cola Company , Netquest
Date: September 14, 2020
Authors: Begonia Fafian, Joaquim Bretcha
Research papers
Trends change, motivations do not
Catalogue: Fusion 2019
Companies: IPSOS, The Coca-Cola Company
Date: November 10, 2019
Authors: Ezgi Akpinar, Serkan Ceran, Ilker Sermen, Merve Yigit Yontar
Videos
The challenge of a global brand in unstable times (Spanish)
Catalogue: Latin America 2019
Companies: Compañia de Negocios Moiguer, The Coca-Cola Company
Date: April 8, 2019
Authors: Carolina Porcari, Sabrina Scolnic
Research papers
