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Searching for new equilibrium in a post-Covid world

Date of publication: November 2, 2020

Catalogue: Asia Pacific 2020 - Insights Festival

Company: Google

Author: Vandana Chamaria

Abstract:

Join Vandana as she addresses the 3 big shifts that will impact your brand playbook:

- Digital as the gateway to the future, playing a larger role in consumers becoming self-reliant;

- The new storefront - Traditional commerce now moving online;

- Amplified value-consciousness and re-evaluating what is essential

Vandana Chamaria

Author

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Chamaria, V. (2020a, November 02). Searching for new equilibrium in a post-Covid world. ANA - ESOMAR. Retrieved April 26, 2024, from


https://ana.esomar.org/documents/post-covid19-a-brand-blueprint-for-the-future