Unlocking growth opportunities: The changing relationship with the home
Never before have we been more aware or invested in our home environments. And as tough as that has been: it offers HUGE potential for brands to engage with how people live. By capturing hundreds of thousands of living and homecare moments throughout the pandemic, Streetbees has discovered 5 major growth opportunities for FMCG brands. You?ll leave the discussion able to:
- Understand new changes in consumer attitudes and emotions towards the home
- Identify which categories saw the biggest growth for you to expand/invest into
- Be inspired to present new innovations that will delight consumers in lockdown.
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