Back

The application of factor analysis to the study of army morale

Date of publication: June 15, 1957

Catalogue: ESOMAR/WAPOR Conference 1957: Research Into Consumer Behaviour And Its Motivation

Author: Charles Chandessais

Abstract:

The purpose of the paper is to show the application of the factor analysis as a method to evaluate the army morale.

Charles Chandessais

Author

This is a long description of some author details.

This could also be of interest:

Research Papers

Factor analysis

Catalogue: ESOMAR Congress 1976: Research That Works For Today's Marketing Problems

Authors: Martin Alan Collins, Andrew S. C. Ehrenberg, Gerald J. Goodhardt

 

June 15, 1976

×

Citation

Collins, Ehrenberg and Goodhardt (1976a, June 15). Factor analysis. ANA - ESOMAR. Retrieved April 25, 2024, from


https://ana.esomar.org/documents/factor-analysis


Research Papers

Factor analysis of consumer preferences

Catalogue: ESOMAR/WAPOR Conference 1957: Research Into Consumer Behaviour And Its Motivation

Author: Jean Stoetzel

 

June 15, 1957

×

Citation

Stoetzel, J. (1957a, June 15). Factor analysis of consumer preferences . ANA - ESOMAR. Retrieved April 25, 2024, from


https://ana.esomar.org/documents/factor-analysis-of-consumer-preferences-


Research Papers

Factor analysis in market research

Catalogue: ESOMAR/WAPOR Congress 1959

Author: Leonard F. Smith

 

June 15, 1959

×

Citation

Smith, L. F. (1959a, June 15). Factor analysis in market research. ANA - ESOMAR. Retrieved April 25, 2024, from


https://ana.esomar.org/documents/factor-analysis-in-market-research-49


  • PDF
Fad and progress in motivation research Authors: Herta Herzog
Methodological considerations regarding marketing research for consumer durable goods Authors: Leif Holbaek-Hanssen
Service after sale and studies of market for business Authors: Archibald Maddock Crossley
Some comments on the use of 3D and strip film Authors: Henry Charles Briant
The "steps-and-parts" model for polling Authors: Stuart Carter Dodd, Chahin Turabian
What are durable and capital goods? Authors: N. H. Pearson
Advertising and marketing research (French) Authors: Philippe De Vendeuvre
Consumers economic expectations and intentions as revealed by sample surveys Authors: Henry Durant
Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
×

Citation

Chandessais, C. (1957a, June 15). The application of factor analysis to the study of army morale. ANA - ESOMAR. Retrieved April 25, 2024, from


https://ana.esomar.org/documents/factor-analysis-in-market-research-49