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The application of factor analysis to the study of army morale

Date of publication: June 15, 1957

Catalogue: ESOMAR/WAPOR Conference 1957: Research Into Consumer Behaviour And Its Motivation

Author: Charles Chandessais

Abstract:

The purpose of the paper is to show the application of the factor analysis as a method to evaluate the army morale.

Charles Chandessais

Author

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Research Papers

Factor analysis

Catalogue: ESOMAR Congress 1976: Research That Works For Today's Marketing Problems

Authors: Martin Alan Collins, Andrew S. C. Ehrenberg, Gerald J. Goodhardt

 

June 15, 1976

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Citation

Collins, Ehrenberg and Goodhardt (1976a, June 15). Factor analysis. ANA - ESOMAR. Retrieved June 23, 2025, from


https://ana.esomar.org/documents/factor-analysis


Research Papers

Factor analysis of consumer preferences

Catalogue: ESOMAR/WAPOR Conference 1957: Research Into Consumer Behaviour And Its Motivation

Author: Jean Stoetzel

 

June 15, 1957

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Citation

Stoetzel, J. (1957a, June 15). Factor analysis of consumer preferences . ANA - ESOMAR. Retrieved June 23, 2025, from


https://ana.esomar.org/documents/factor-analysis-of-consumer-preferences-


Research Papers

Factor analysis in market research

Catalogue: ESOMAR/WAPOR Congress 1959

Author: Leonard F. Smith

 

June 15, 1959

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Citation

Smith, L. F. (1959a, June 15). Factor analysis in market research. ANA - ESOMAR. Retrieved June 23, 2025, from


https://ana.esomar.org/documents/factor-analysis-in-market-research-49


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Citation

Chandessais, C. (1957a, June 15). The application of factor analysis to the study of army morale. ANA - ESOMAR. Retrieved June 23, 2025, from


https://ana.esomar.org/documents/factor-analysis-in-market-research-49