Abstract:
Shoppers were embracing digital retail prior to the pandemic, and COVID simply accelerated these changes. Now, the market research industry needs to evolve in light of the challenges for brands because of changes in consumer behavior. Alex Hunt, CEO of Behaviorally (Formerly PRS), will discuss the strategy behind the re-branding of PRS IN VIVO USA as Behaviorally and how the new brand promise will serve clients' needs more effectively in an omnichannel retail world. Join us for an in-depth discussion and first look at Behaviorally.
Webinars
Yesterday, Today, & Tomorrow: Building a digital-first agency
Catalogue: Webinars 2022
Authors: Alex Hunt, Crispin Beale, Kristin Luck
Company: Behaviorally
January 20, 2022
Videos
From stream to structure
Catalogue: Big Data World 2016: Understanding People Through Smart Data
Author: Andrew Jeavons
 
June 15, 2016
Videos
Think big
Catalogue: Congress 2013: Think Big
Authors: John Kearon, Milka Karaagaçli, John Hackett, Crawford Hollingworth, Florian Bauer
 
June 15, 2013
