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Fallaw and Tuck (1973a, June 15). How simple elicitation helped solve an advertising problem. ANA - ESOMAR. Retrieved July 09, 2024, from
https://ana.esomar.org/documents/how-simple-elicitation-helped-solve-an-advertising-problem
, C. (1972a, April 08). Qualitative research on Fish Finger commercials. ANA - ESOMAR. Retrieved July 09, 2024, from
https://ana.esomar.org/documents/qualitative-research-on-fish-finger-commercials
Castaher and Ibanez (1970a, September 01). Theoretical notes on an experiment. ANA - ESOMAR. Retrieved July 09, 2024, from
https://ana.esomar.org/documents/theoretical-notes-on-an-experiment
Beattie, D. W. (1970a, June 15). Marketing a new product. ANA - ESOMAR. Retrieved July 09, 2024, from
https://ana.esomar.org/documents/marketing-a-new-product
Steinberg, N. (1969a, June 15). A marketing approach of a merger. ANA - ESOMAR. Retrieved July 09, 2024, from
https://ana.esomar.org/documents/a-marketing-approach-of-a-merger
Steinberg, N. (1969a, June 15). A marketing approach of a merger (French). ANA - ESOMAR. Retrieved July 09, 2024, from
https://ana.esomar.org/documents/a-marketing-approach-of-a-merger-french-
Gennaro, P. (1968a, November 01). The case of Alimentare Emiliana. ANA - ESOMAR. Retrieved July 09, 2024, from
https://ana.esomar.org/documents/the-case-of-alimentare-emiliana
Van Mesdag, M. (1968a, May 01). Emphasis on problems or opportunities in dairy products marketing. ANA - ESOMAR. Retrieved July 09, 2024, from
https://ana.esomar.org/documents/emphasis-on-problems-or-opportunities-in-dairy-products-marketing
Ziefle, W. (1965a, June 15). Experience in the introduction of new food products. ANA - ESOMAR. Retrieved July 09, 2024, from
https://ana.esomar.org/documents/experience-in-the-introduction-of-new-food-products