Experience in the introduction of new food products

Date of publication: June 15, 1965

Author: Werner Ziefle


The term new product is very complex and should therefore he explained: we understand it to mean on the one hand a completely new product which just did not exist before. It is difficult to find an example for this. We can speak of a new product when it is produced in a form which is technically different from the usual one and which brings advantages in use.

Werner Ziefle


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